Art management, whether in the form of gallery direction or in other executive roles within visual arts institutions, requires the application of management principles similar to those used in other business settings. This includes tasks related to artists, audiences, buyers and collectors, as well as financial and legal units and curatorial departments. To effectively manage these diverse aspects and achieve optimal productivity, a deep understanding of the field along with sufficient experience is necessary.
To address the specific needs of art business owners, personalized courses are offered by the education department of Maryam Majd Art Projects (MMAP). Additionally, more general online courses are provided to define the art ecosystem and explain relevant executive and management principles. These initiatives aim to address existing deficiencies and improve overall knowledge within the field. Furthermore, MMAP’s education department continuously conducts research and produces specialized articles in this domain. These articles can be accessed by interested individuals on MMAP’s website under the “Blog” section.